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Cookie Policy

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COOKIE POLICY

Last updated May 01, 2024



This Cookie Policy explains how Boston IVF ("Company," "we," "us," and "our") uses cookies and similar technologies to recognize you when you visit our website at  https://www.bostonivf.com ("Website"). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

In some cases we may use cookies to collect personal information, or that becomes personal information if we combine it with other information.

What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, Boston IVF) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.

Why do we use cookies?

We use first- and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Online Properties. Third parties serve cookies through our Website for advertising, analytics, and other purposes. This is described in more detail below.

How can I control cookies?

You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences in the Cookie Consent Manager. The Cookie Consent Manager allows you to select which categories of cookies you accept or reject. Essential cookies cannot be rejected as they are strictly necessary to provide you with services.

The Cookie Consent Manager can be found in the notification banner and on our website. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted. You may also set or amend your web browser controls to accept or refuse cookies.

The specific types of first- and third-party cookies served through our Website and the purposes they perform are described in the table below (please note that the specific cookies served may vary depending on the specific Online Properties you visit):

Essential website cookies:

These cookies are strictly necessary to provide you with services available through our Website and to use some of its features, such as access to secure areas.

Name:__cf_bm
Purpose:Cloudflare places the cookie on end-user devices that access customer sites protected by Bot Management or Bot Fight Mode.
Provider:.indeedjobs.com
Service:CloudFlare View Service Privacy Policy
Type:http_cookie
Expires in:29 minutes

Name:__cf_bm
Purpose:Cloudflare places the cookie on end-user devices that access customer sites protected by Bot Management or Bot Fight Mode.
Provider:.indeed.com
Service:CloudFlare View Service Privacy Policy
Type:http_cookie
Expires in:29 minutes

Performance and functionality cookies:

These cookies are used to enhance the performance and functionality of our Website but are non-essential to their use. However, without these cookies, certain functionality (like videos) may become unavailable.

Name:yt-remote-device-id
Purpose:Stores a unique ID for the user's device for YouTube
Provider:www.youtube.com
Service:YouTube View Service Privacy Policy
Type:html_local_storage
Expires in:persistent
Name:yt.innertube::requests
Purpose:Stores a list of YouTube requests made by the user
Provider:www.youtube.com
Service:YouTube View Service Privacy Policy
Type:html_local_storage
Expires in:persistent
Name:PHPSESSID
Purpose:Cookie generated by applications based on the PHP language. This is a general purpose identifier used to maintain user session variables. It is normally a random generated number, how it is used can be specific to the site, but a good example is maintaining a logged-in status for a user between pages.
Provider:www.bostonivf.com
Service:PHP.net View Service Privacy Policy
Type:server_cookie
Expires in:session
Name:yt-remote-connected-devices
Purpose:Stores a list of connected devices for YouTube
Provider:www.youtube.com
Service:YouTube View Service Privacy Policy
Type:html_local_storage
Expires in:persistent
Name:yt.innertube::nextId
Purpose:Stores a list of YouTube requests made by the user
Provider:www.youtube.com
Service:YouTube View Service Privacy Policy
Type:html_local_storage
Expires in:persistent
Name:ytidb::LAST_RESULT_ENTRY_KEY
Purpose:Stores the last result entry key used by YouTube
Provider:www.youtube.com
Service:YouTube View Service Privacy Policy
Type:html_local_storage
Expires in:persistent
Name:MR
Purpose:This cookie is used by Microsoft to reset or refresh the MUID cookie.
Provider:.bat.bing.com
Service:Microsoft View Service Privacy Policy
Type:server_cookie
Expires in:7 days

Analytics and customization cookies:

These cookies collect information that is used either in aggregate form to help us understand how our Website is being used or how effective our marketing campaigns are, or to help us customize our Website for you.

Name:_ga_#
Purpose:Used to distinguish individual users by means of designation of a randomly generated number as client identifier, which allows calculation of visits and sessions
Provider:.bostonivf.com
Service:Google Analytics View Service Privacy Policy
Type:http_cookie
Expires in:1 year 1 month 4 days
Name:NID
Purpose:Set by Google to set a unique user ID to remember user preferences. Persistent cookie that stays for 182 days
Provider:.google.com
Service:Google View Service Privacy Policy
Type:server_cookie
Expires in:6 months
Name:MUID
Purpose:Sets a unique user id for tracking how the user uses the site. Persistent cookie that is saved for 3 years
Provider:.bing.com
Service:Bing Analytics View Service Privacy Policy
Type:http_cookie
Expires in:1 year 24 days
Name:_ga
Purpose:Records a particular ID used to come up with data about website usage by the user
Provider:.bostonivf.com
Service:Google Analytics View Service Privacy Policy
Type:http_cookie
Expires in:1 year 1 month 4 days
Name:vt
Provider:maps.googleapis.com
Type:pixel_tracker
Expires in:session
Name:_gid
Purpose:Keeps an entry of unique ID which is then used to come up with statistical data on website usage by visitors. It is a HTTP cookie type and expires after a browsing session.
Provider:.bostonivf.com
Service:Google Analytics View Service Privacy Policy
Type:http_cookie
Expires in:23 hours 59 minutes
Name:#collect
Purpose:Sends data such as visitor’s behavior and device to Google Analytics. It is able to keep track of the visitor across marketing channels and devices. It is a pixel tracker type cookie whose activity lasts within the browsing session.
Provider:www.google-analytics.com
Service:Google Analytics View Service Privacy Policy
Type:pixel_tracker
Expires in:session
Name:_gat
Purpose:Used to monitor number of Google Analytics server requests when using Google Tag Manager
Provider:.bostonivf.com
Service:Google Analytics View Service Privacy Policy
Type:http_cookie
Expires in:less than 1 minute
Name:NID
Purpose:Set by Google to set a unique user ID to remember user preferences. Persistent cookie that stays for 182 days
Provider:.translate-pa.googleapis.com
Service:Google View Service Privacy Policy
Type:server_cookie
Expires in:6 months

Advertising cookies:

These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.

Name:_uetvid_exp
Purpose:Contains the expiry-date for the cookie with corresponding name.
Provider:www.bostonivf.com
Service:Google Tag Manager View Service Privacy Policy
Type:html_local_storage
Expires in:persistent
Name:sa-user-id
Purpose:Used by Stackadapt to save unique visitor ID to monitor how they use the site and show them relevant ads. Persistent cookie that is saved for 5 years.
Provider:.srv.stackadapt.com
Service:Stackadapt View Service Privacy Policy
Type:server_cookie
Expires in:11 months 30 days
Name:_uetvid
Purpose:Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences.
Provider:www.bostonivf.com
Service:Google Tag Manager View Service Privacy Policy
Type:html_local_storage
Expires in:persistent
Name:_gcl_au
Purpose:Used by Google AdSense for experimenting with advertisement efficiency across websites using their services.
Provider:.bostonivf.com
Service:Google AdSense View Service Privacy Policy
Type:http_cookie
Expires in:2 months 29 days
Name:_uetsid
Purpose:Collects data on visitor behaviour from multiple websites, in order to present more relevant advertisement - This also allows the website to limit the number of times that they are shown the same advertisement.
Provider:www.bostonivf.com
Service:Google Tag Manager View Service Privacy Policy
Type:html_local_storage
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